The Internet provided entrepreneurs the opportunity to start many businesses. At the start of the century, the number of companies that utilized Internet technology was low. Two decades later, nearly every business uses the Internet in some form. A vast number use the Internet as the cornerstone to sell goods and services.
NFTs use blockchain technology with the Internet as their foundation. The inception of NFTs has provided entrepreneurs with interest in this technology to start up new businesses in this space.
A popular business to operate in the NFT arena is to start an NFT project. The company or the group of people create NFTs and market the project to investors. The low barrier to entry has meant big budgets are not necessarily required to make a start.
As time passes, investors have become picky with projects, companies with bigger budgets are now more likely to succeed. They have the means to provide better marketing; companies with significant capital can offer innovative and higher quality NFTs and associated utilities.
Many artists, brands, and businesses are unaware of the NFT world. One business idea is for companies to complete NFT projects on behalf of others. This opens the doors for NFT companies to offer their expertise.
NFTs as art is an entity on a low trajectory; there are many art-based projects, and the market is saturated. Much of the artwork looks similar, it's cartoon-based and created by unknown illustrators and digital artists.
Many projects seek freelancers for low sums of money from the developing countries through freelancing marketplaces such as Fiverr and Upwork. NFTs have been in circulation for over a year, allowing only a small market share for each PFP NFT.
However, there is room for established and talented artists, especially creators with a solid fan base. Their work in the form of NFTs will entice traditional art collectors to enter the space. NFT fans are likely to see these NFTs as a good investment because the work is from an established artist.
NFT companies could contact established artists and offer their services. The NFT company will carry out the process from inception to launch. There is little involvement for the artist other than providing the artwork and participating in marketing activities such as making appearances at events to showcase the project.
Photography is similar to art; companies can help established photographers sell their work as NFTs. NFT open up another route for photographers in addition to media outlets and marketplaces such as Shutterstock and iStock Photo.
Another avenue for NFT companies is to align with musicians. NFT has provided a way for musicians to store their music as digital assets on the blockchain.
Fans will buy the NFTs to access the music; there is no need to use expensive record companies for marketing their product. It becomes possible for musicians to use NFTs to ensure they keep a high percentage of the sales revenue.
NFT companies can help musicians to release music through NFTs and the blockchain. As it's a simple process, there is an excellent profit margin for the NFT enterprise.
Musicians such as Eminem have released NFTs incorporating music, and other musicians are likely to capitalize on NFTs going forward in time.
NFTs open up opportunities for brands to sell NFTs of items associated with their company. For example, a fashion company can issue handbags as NFTs to provide another revenue stream. They can go further by showcasing their goods in the evolving Metaverse and pursuing additional opportunities.
Brands can even offer free NFTs to their people as a marketing opportunity. For example, Papa Johns, the pizza chain, recently issued 19,840 NFTs for free through the Tezos blockchain. This received a great deal of publicity for the company, which will drive up sales of its food products.
NFTs companies can contact brands to help them launch NFTs. These offerings are not limited to big corporations such as Nike or Gucci. Small to medium-sized companies can capitalize on the popularity of NFTs and make NFTs work for them.
NFT is a technology that many companies do not understand well. NFT enterprises could educate brands on the benefits and acquire business to launch NFTs for these organizations.
Technology has opened up all manner of opportunities, and NFTs are no exception. Between 2010 and 2015, Social Media became popular with Twitter, Instagram, Pinterest, etc. Many companies began to use Social Media for their businesses, and companies who offered expertise in this sector capitalized. NFTs are at a similar stage; there is the possibility for individuals and companies to help musicians, brands, and artists make use of NFTs for mutual advantage.